branding

Motorola - The Batwing "M" is ready for summer - promos (2022) France

Motorola and its agency heaven surrounded themselves again with digital artists to express the diversity of interpretations of their new slogan, “T’as
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Ad Stars Rebrands Itself to ‘Mad Stars’

South Korea’s Ad Stars award show has rebranded itself as “Mad Stars” the organization announced today.

And That’s A Wrap...SpeedPro Transforms Viral TikTok Sensation and Local Chef’s Food Truck  

SpeedPro accelerates business with creative branding solution for local entrepreneur

Flamin' Hot Lies

In the 1959 Alfred Hitchcock movie North By Northwest Cary Grant plays an advertising executive caught up in a web of espionage and intrigue.
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Wu-Tang and Steak-umm: A tale of two brands

While every last brand and their mother has jumped on the repetitive k e e p y o u r d i s t a n c e bandwagon, some are doing so in a relevant way
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This agency created a brand identity based on the sticky note

Creating a compelling new identity - the logo, typography, colour palette, visual style, signifying images - it's hard stuff.
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Maytag Gets Dooced

More weeks-old ad news. Kind of. Web 2.0 news? Social media news?
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Interactive Mole Infiltrates Crispin Porter + Bogusky

I just want to say hello to you all and thanks to Crispin Porter + Bogusky (CPB).
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Church of Sweden re-brands its 4.000 sub brands

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A Holiday Lesson In Branding

Is nothing sacred? Brand Channel offers up a case study and the idea that we could all take a page from Santa's book. Happy Holidays!
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Naomi Klein takes on brands and the "American dream" in No Logo

As an advertising student or a person who works in advertising, you need to know how the other half lives.
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