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Cannes Lions 2008 Showcase in Amsterdam - (2008) 2:05 (The Netherlands)

Saatchi & Saatchi Amsterdam produced this online film that was sent to all Dutch ad agencies as an invite to the Cannes 2008 Showcase to Amsterdam.

Trivia: That's my old office that the gorilla runs past in this scene. Seriously. For a moment there I even thought he was in my old office with the blue shelf but that's an office in the opposite wing. Me and another adgrunt you see hanging around here on occasion used to have a grand old time chainsmoking in there while concepting. Ah, those were the days. With all the old macs this video is like a time-capsule for me.

McDonald's - Cliffhanger - (2008) :30 (Sweden)

Agency: DDB Stockholm

Stihl - Stihl chainsaws do through anything - billboard, New Zealand

DDB New Zealand demonstrate that Stihl chainsaws go through anything, even steel bridges!

Gordon Moir : Retoucher
Rory Carter : Photographer
toby talbot : Executive Creative Director
Karen Maurice-O'Leary : Art Director
Verity Butt : Copywriter

HCBC - Lumberjack - (2008) 1:40 (UK)


JWT London tells two sides of the story.

L'Oreal -Diesel - Unlimited Perfume - Fuel For Life Unlimited (Females only) - (2008) :60 (France)

Dreamy Diesel ads from FFL france. Shot on location in Prague by Paul Gore.

Levi's - Knockout - (2008) :30 (USA)


Wow, will you look at that *kapow*.. Uh, I mean check out the *bamm!*... Eh... Well that guys jeans at the end.. *slap!*.... Ouch. I do not get paid enough for this.
From Cutwater, San Francisco

MINI - Parachute / The fastest MINI ever - billboard, Switzerland


In order to promote the two benefits of the car, the campaign was based on two-step visuals either used as side-by-side posters or follow-up ads. Here's how the two posters looked like together. More images inside.

Nivea Deodorant - Escalator advertising / Go longer between shaves - ambient (2008) :30 (Switzerland)


People stuck in escalators are bored. Bored people will read anything. They read their way up the escalator, and presto, they've seen the products selling point demonstrated. "Go longer between shaves"

Laurel Hill Cemetery - "Here lies no one" - ambient, USA


Steve Red (President + Chief Creative Officer) and Steve Thompson (Art Director) at Red Tettemer created this campaign for http://theundergroundmuseum.org/

The guerilla marketing campaign includes vinyl "clings" – similar to signs – placed on sidewalks, monuments and elevators in Manayunk, Center City, East Falls and Old City.
One reads: "Here lies no one. What a waste of perfectly good marble. Laurel Hill Cemetery. theundergroundmuseum.org."

Many more images inside.

Microsoft - Shoe Circus (2008) :90 (USA)

Featuring: A $10,000,000 Jerry Seinfeld and Bill Gates
Agency: Crispin Porter + Bogusky
Factoid: On top of Jerry's ten mill, this campaign's going to have an estimated 300 million bucks behind it.

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